.. As DStv wins Pay TV brand of the year
Leading pay TV company, MultiChoice has won the most prestigious Africa Brand of the Year award as well as Pay TV Brand of the Year award at the 5th edition of the Marketing World Awards which held on Saturday, November 7 in Lagos.
Also at the award ceremony, general manager, marketing, MultiChoice Nigeria, Martin Mabutho was given a special recognition award as the marketing professional of the Year.
While receiving the awards on behalf of the company, Mr. Mabutho thanked the organisers of the awards for the recognitions.
He acknowledged that although it had been a challenging year, the company nonetheless remained steadfast to its resolve to provide Nigerians with quality entertainment and innovative services.
“We are truly honored to have emerged winners in these categories. I want to specially thank our subscribers for their loyalty through the years. I would like to dedicate these awards to them and to the entire marketing team at MultiChoice”, he said.
MultiChoice emerged Africa Brand of the Year beating other nominees like; Dangote, Standard Bank, MTN and Shoprite.
DStv also trumped other nominees like ACTV, Montage, Consat and Startimes to win Pay TV Brand of the Year.
The Marketing World Awards (MWA) with the theme,“Breaking the mould in marketing excellence”. is organised to celebrate excellence, creativity and achievements of the marketing industry by rewarding outstanding performance across the integrated marketing communication industry.
The ceremony had in attendance major players in the marketing industry across various sectors of the economy, who gathered to celebrate outstanding marketing achievements in over twenty categories of the award.
